Safety as the Only Principle: Apogee Power's Journey from Taiwan to the United States
Safety as the Only Principle: Apogee Power's Journey from Taiwan to the United States
In the sweeping tide of the global energy transition, Taiwan stands at the center of the world's technology supply chain while simultaneously confronting geopolitical headwinds, talent migration, and the limits of a small domestic market. At this juncture, one Taiwanese SME has chosen to step beyond its borders and enter one of the most competitive—and institutionally demanding—energy markets in the world: the United States. For Apogee Power, this move is not merely a commercial expansion; it is an experiment in redefining Taiwan's role in the future of global energy.
CEO Wen Lin speaks with the calm precision of an engineer deconstructing a complex system. Yet every point he makes leads to one central idea: Taiwan must place itself where the world can see it—only then can its energy industry truly scale beyond its borders.
Apogee Power's decision to step beyond Taiwan and enter the highly institutionalized U.S. market reflects a strategic shift in the company's global ambition. CEO Wen Lin believes that Taiwan must position itself where the world can see it—only then can its energy industry truly expand internationally.
The Strategic Logic of Going to America: "Energy Is a Service Industry"
When asked why Apogee Power chose to expand into the U.S., Wen does not begin with subsidies, exchange rates, or supply-chain advantages. Instead, he traces the decision back to a deeper structural factor—standardization.
"Taiwan's IT industry succeeded because of standardization," he says directly.
"Thirty years ago, without Intel and Microsoft defining global hardware–software standards, Taiwan could never have built what it has today."
The IT boom was not a coincidence—it was the result of a global force setting the rules in a way that aligned perfectly with Taiwan's strengths.
But in energy? No such global standard-setter exists.
"Geopolitical fragmentation is happening too fast. The energy sector has no universal standards," Wen notes.
"And fundamentally, energy is a service industry."

Expand your horizons with a paid view:
- Get an exclusive sneak peek at the latest chapter updates.
- Purchase your first magazine NOW!
Already a member? Click here to log in
More related articles